There are hundreds of shows for Americans to stream but only one has been in the top ten list of streaming shows since October of 2022. It's the hit animated series Bluey. Kids across the globe have fallen in love with the blue puppy and her family, which is why parents are so upset about some recently released stickers featuring the characters.
The stickers show "Bluey" and her family members holding rifles and dressed in army fatigues. They were sold at online sticker marketplace Valor Vinyls and designed by "We Few." According to the Daily Mail, which also has images of the stickers, Bluey fans expressed shock, saying things like, "It's totally inappropriate and vile to use children's TV characters like this," and, "I don't care if I'm becoming a Karen or whatever, this is horrid." Another stated they didn't care if it was a joke, it "still sucks, not funny at all."
In response to the backlash, Valor Vinyls pulled the Bluey stickers from their website on Tuesday.
The stickers' designer, "We Few," is no stranger to controversy. They previously created a shirt that showed "Bert" and "Ernie" torturing "Oscar the Grouch." The shirt said on it, "W is for Waterboarding." Soon after it was released, "We Few" released a statement that read, "The company who was printing our designs has decided that waterboarding kids characters is a bit too violent for them and they no longer wish to provide the service."
Bluey, which airs on Disney+, has also received backlash in the past. In fact, an episode titled "Exercise" was pulled because some viewers felt it exhibited fat-shaming.